|
> 10/05 Barber's continues
For almost two years now we have continue to service barber's needs in branding, print, advertising and online marketing communications.
And because of our strong effort barber's has continued to meet and exceed their expected sales figures.
> 1/05 EDS and the Polly Award
Starting in October of 2004 ParentCreative started the Episcopal
Divinity School website. They developed a strategy and easy-to-use
layout that was backed up with a secure content management system.
Not only was Nancy Davidge of EDS very happy with the outcome of her
new website she explained that the faculty, students and parents were
equally as happy. She explains, "“ParentCreative took the time to
understand our needs in developing a new website for our school.
Their solution of creating a content management website was
brilliant, because it gave us ultimate control over everything. The
feedback we received from students was very positive, they loved the
new look, found it very informative and easy to use.”
Nancy Davidge Director of Communications
Episcopal Divinity School
> 11/03 Baskets and BBQ Sauce
This summer
The Gifted Ones, an international gift basket company, hired
us to redesign their logo. The challenging part was when we
asked them who their customer is, they replied, 'everyone.'
Designing a logo based on that assumption seems difficult,
but the best thing to do when your potential customer could
be anybody is to simplify. To use strong bold type and colors
to get the message across. Take a look at what we did. The
Gifted Ones logo
We have never had a bottle designed in the last 30 years
we've been in business. We normally just use type, black and
yellow. That's what the president of The Butcher Block, Joe
Frazzica, said to Light Design Studio when they asked us to
design their line of sauces in their new bottle shape using
an emerging label printing method of shrink wrapping the label
to the whole bottle. We had several challenges to overcome.
One is to understand how the new label would adhere to the
bottle and what affects that would have to the design. Also
how to bring to life a non-existent look. We over came both
challenges by developing a very splashy, very bold look that
played off their graphic logo of a butcher. Not only does
each bottle stand out in the super market but the whole line
of sauces have the same look and feel. The bottle will be
in a Market near you starting spring 2004. Check out how the
line of sauces turned out. The
Butcher Block packaging
> 4/03 Our new web site is launched Part of moving
to Hingham is also rediscovering why
we love design and why the process is so rewarding. Our new
web site reflects our vision for
us now and for the near future. We have developed this site
to help prospects best understand
who we are and what we have to offer.
Light Design Studio moves to South Shore
Having recently had a child we wanted
to be closer to family, a great school system, the ocean and
our clients. Hingham had what we
needed. Emily (formerly Andrews) Parent grew up in Hingham
and looks forward to rediscovering
what makes this town so wonderful.
> 12/02 Looking forward to 2003 We look forward
to 2003 and reconnecting with what makes us successful; tight
client relationships and providing the best strategy to design
we have to offer. We also look forward to expanding our client
base and making new connections
|